Skip to content

BRITISH SNOWBOARDER JAMIE BARROW BREAKS GUINNESS WORLD RECORD FOR FASTEST SPEED ON A SNOWBOARD TOWED BY A VEHICLE

Guinness World Record

Britain’s fastest snowboarder Jamie Barrow has broken his own Guinness World Record, clocking a new fastest speed on a snowboard while being towed by a vehicle on the frozen lake of St Moritz.

Barrow previously broke the same record in February 2016, when he was clocked at a speed of 99.87 km/h while being towed behind a car across the same frozen lake in St Moritz. Despite breaking the record in 2016, Barrow was always confident that an even greater speed was possible, due to the track in 2016 being slightly shorter than originally planned and the soft snow not allowing the grip needed.

This time he returned to the lake with a powerful Maserati Levante SUV, a much faster car than the one used in his last record attempt, fitted with Pirelli Scorpion Winter tyres. The special studded tyres have 474 studs per tyre and are 4 mm long to allow the best grip possible on the frozen lake.

Maserati’s luxury SUV offers an array of high-tech features including the Q4 Intelligent All-Wheel Drive System and the recently developed EPS producing a highly capable SUV. With its variable torque control, the Q4 Intelligent All-Wheel Drive system is always active and responds immediately to any variation in the driving conditions, providing premium performance for Barrow’s Guinness World Record.

In conjunction with the Q4 Intelligent All-Wheel Drive System, EPS improves the car’s handling and comfort, better supports the driving modes, and enables the newly-introduced active ADAS functions. The advanced technology allowed the Levante to perform on the frozen lake surface, without losing the razor-sharp steering feel expected of any Maserati.

With the record attempt taking place on a frozen lake, safety and preparation were a major factor when planning the project. The track was closed, fenced off and piste-bashers groomed the snow especially for the Guinness World Record attempt.

Meeting The Criteria

Strict criteria had to be met for the record to meet Guinness World Record guidelines. These included completing a timed run in both directions with specialist recording equipment, set at 100m by a Guinness World Records official. With 400m needed either side so that the Maserati Levante could accelerate and slow down safely on the snow, a total run of approximately 900m was prepared.

On the morning of Monday 19th February, the very first out run was recorded at 151.57 km/h. Due to the Guinness World Record stipulations, a return run back was recorded at 147.72 km/h. The two runs were then averaged to give the final Guinness World Record speed of 149.65 km/h.

About his newly set Guinness World Record, Jamie said, “I’m absolutely delighted to have broken my own record. I always knew there was much more speed possible with the right conditions and crucially the right car to tow me. The Maserati Levante made light work of the icy and snowy conditions, giving us the grip to really hit top speed. The adrenalin rush is always amazing when you hit those speeds – I’m just happy I was able to hold my nerve, keep the snowboard in line and ultimately smash the World Record.”

Jacob Nyborg, Head of Marketing for Maserati SpA commented, ‘What a fantastic effort from Jamie to break the World Record. As soon as we spoke to him about this attempt, we knew it was something we had to be involved with. The new Maserati Levante SUV has performance at its heart, so this was the perfect way to show its off-road capabilities, while helping Jamie break a new Guinness World Record. We are excited to see what the future holds for Jamie and hope we can help him reach even greater speeds in the future – what an incredible athlete.”

The Maserati Levante was supplied by Kessel Auto, the official Maserati dealer in Lugano, with a showroom in Saint Moritz.

The Sound - Physical World 1979 first pressing EX / VG +
eBay
£130.72
The Sound - Physical World 1979 first pressing EX / VG +
Google Pixel 7a 5G 128GB Unlocked Android Smartphone Pristine Condition
eBay
£204.50
Google Pixel 7a 5G 128GB Unlocked Android Smartphone Pristine Condition
Google Pixel 7a 128GB-Android Unlocked Smartphone -New Condition
eBay
£207.90
Google Pixel 7a 128GB-Android Unlocked Smartphone -New Condition
Jimmy Eat World Bleed American 3 lp vinyl colour gold silver blue
eBay
£104.72
Jimmy Eat World Bleed American 3 lp vinyl colour gold silver blue
Jimmy Eat World – Bleed American Vinyl Record SEALED Black 2016
eBay
£50.00
Jimmy Eat World – Bleed American Vinyl Record SEALED Black 2016
SUN RA LP HELIOCENTRIC WORLD VOL 1 UK FONTANA 1969 NEAR MINT VINYL
eBay
£99.99
SUN RA LP HELIOCENTRIC WORLD VOL 1 UK FONTANA 1969 NEAR MINT VINYL
*ALI FARKA TOURE - S/T *NM* Autographed RARE MALI AFRO - WCB 007 World Circuit
eBay
£63.12
*ALI FARKA TOURE - S/T *NM* Autographed RARE MALI AFRO - WCB 007 World Circuit
Grieg Antal Dorati LP Record World 33RP
eBay
£104.72
Grieg Antal Dorati LP Record World 33RP
NEW ORDER ORIGINAL factory records world in motion award
eBay
£295.00
NEW ORDER ORIGINAL factory records world in motion award
Brent Faiyaz - F**k The World. 5 Years Anniversary Red Vinyl. New Sealed
eBay
£104.72
Brent Faiyaz - F**k The World. 5 Years Anniversary Red Vinyl. New Sealed
vinyl records Jeff Wayne The War If The Worlds
eBay
£363.72
vinyl records Jeff Wayne The War If The Worlds
Charli XCX Brat But It’s Completely Different Bad World POWDER FILLED Vinyl LP
eBay
£94.27
Charli XCX Brat But It’s Completely Different Bad World POWDER FILLED Vinyl LP